Emirates Melbourne Cup Tour
The 2013 Emirates Melbourne Cup Tour was recently completed with the Cup being handed over to the connections on Tuesday 5 November 2013.
The Cup took off in July, headed up to Queensland’s gulf in the country’s far north, across to Western Australia, jumping across the ditch to Auckland, New Zealand.
Its journey continued to Canberra and to the thoroughbred breeding homelands of New South Wales, before heading to South Australia, Tasmania — and then finishing up with a tour of its home state of Victoria.
Since 2003, the Emirates Melbourne Cup Tour has provided rural, regional and metropolitan communities across Australia and New Zealand a chance to experience the magic of the iconic trophy.
Over the past 11 years, the 18-carat gold Emirates Melbourne Cup has travelled more than 345,000 kilometres, visiting 270 towns and cities and engaging tens of thousands of people.
What happens on the Tour?
Each year, the Tour celebrates the heroes and stories intrinsically linked to the Victoria Racing Club’s 153-year old Melbourne Cup and its contribution to the nation's social, sporting and racing culture. It visits various destinations in an effort to unite communities by engaging councils, schools, hospitals, aged-care and racing groups in events to raise funds for local causes.
Living up to its status as the ‘People’s Cup’, the 2013 Cup Tour engaged in many community events, including street parades, civic receptions, charity dinners, community barbeques and cocktail parties.
Tender application process
Tenders for the 2014 Emirates Melbourne Cup Tour will open in early February 2014. Stay tuned for more announcements closer to this date.
For all enquiries, contact Wrights PR:
- email Wrights PR
- phone +61 (3) 9690 9911.